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韩威在大力开拓国内市场的同时，也跻身于产品出口的行列，在努力占据东南亚，东欧等大市场的同时，一边培育中东、拉美等市场，帮助这些市场中的中小客户慢慢成长。如今，这些客户已成为韩威出口销售的稳定增长点。
Besides strives to explore the domestic market, Hanwei also is among the export ranks; while in the efforts to occupy the market in Southeast Asia, Eastern Europe, it cultivates the market in Middle East and Latin America at the same time, helps the small and medium-sized customers to grow up steadily. Now, these costumers become the stable point of growth in overseas sales.
本月我公司在巴西EEP船厂各类空调系统配套设施的招标中，作为参与竞标的众多品牌之一，韩威的冷水机组及组合空调箱产品凭借着优异的产品性能，可靠的产品质量与完善的售后服务一举中标，拉开了进军拉美市场的帷幕。
Among the variety of air conditioning systems in the tender submitted by EEP shipyard in Brazil in this month, our company participated in bidding, our water chiller units and air handling units won the bidding with superior performance, reliable quality and perfect post-sale services, opens the curtain to go into the Latin American market.
韩威能在出口市场低迷的大环境下，依然在海外市场逆势实现新跨越原因有三。第一，企业综合竞争能力稳步提升，从产品研发、生产控制、产品品质，交货期保障、售后服务等各个环节都系统提高，较好的满足了顾客全方位的需求。第二，韩威海外营销团队采用灵活差异化营销战略，有效结合自身的有利条件不断完成突破，对市场预测准确，因地制宜，随市而动，善于把握市场机会，抢占市场先机。第三，韩威营销团队具有较强的战斗能力，韩威海外团队从主观到业务员都保持着饱满的干劲，营销思维创新，能够及时有效的将市场信息进行反馈和处理，多方综合才能实现韩威的跨越。
Hanwen can still achieve the new development in overseas market despite the downturn of exporting attributes to three following reasons. First, the synthetic competence of the enterprise promotes steadily, enhances various aspects in research and development of product, the production control, the product quality, the delivery cycle and post-sale services to meet the comprehensive demands by customers. Second, Hanwei’s overseas team adopts the flexible and differential marketing strategy, unifies the favorable conditions to make the breakthrough unceasingly, accurately forecasts the market, adjusts measures to local conditions, keeps abreast with market, seizes the opportunities and priorities of market. Third, Hanwei’s overseas team has the skillful ability, the stuff from director to salesman in the team maintains the intense motivation, innovative marketing thought, processes the feedbacks from the market timely and effectively, and realize the achievements by synthesizes the factors aforementioned.
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